Manischewitz, an iconic name in traditional kosher products, will be offering a do-it-yourself Chanukah House cookie decorating kit, complete with a candy menorah, through national retailers including Amazon and Walmart. The kit is at the center of a promotion by Manischewitz to drive consumer sales and raise awareness for… Read more »
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Teaming up, Welch’s and Manischewitz challenge kosher grape juice monopoly
SECAUCUS, N.J. (JTA) — Welch’s is coming to seder this year. For decades, America’s kosher grape juice market has been dominated by Kedem, whose sweet libations come in concord, blush, white, peach, diet and a variety of sparkling flavors. But with U.S. sales flat when it comes to non-kosher… Read more »