Tagged Israeli ad campaign

Op-Ed: Israel intended no offense with ad campaign

Danny Danon

JERUSALEM (JTA) — The State of Israel has always prided itself on being not only a home to its native citizens but a haven for Jews from across the globe. For years the Ministry of Immigration Absorption has successfully focused on attracting Jews from around the world to make… Read more »

Ad campaign flare-up obscures bigger challenge: Luring home Israeli expats

Among the ads in Israel's recently canceled campaign to lure expats home was this spot that one critic described as "Netanyahu Government Suggests Israelis Avoid Marrying American Jews."

NEW YORK (JTA) — A few different sparks led to last week’s flare-up over a two-month-old Israeli ad campaign to lure home expatriates in the United States. An ad suggesting that a child of Israelis living in America would mistake Chanukah for Christmas. The claim by an influential blogger… Read more »